| | Searching Current Courses For Fall 2016 |
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Course: |
SKB 221
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Title: | International Ski Business |
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Long Title: | Introduction to International Ski and Snowboard Business |
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Course Description: | This course is designed to introduce students to the knowledge and skills needed to grow and sustain performance in the global ski and snowboard industry. Basic business operations surrounding the global marketplace including sourcing, production, marketing, cultural implications, legal challenges, and global finance will be discussed. Additionally, students will learn about different strategies ski and snowboard focused businesses use to expand globally, gain an awareness of competitive advantage, and be exposed to international career opportunities within the industry. |
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Min Credit: | 3 |
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Max Credit: | |
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Origin Notes: | CMC |
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Course Notes: | New course entered 10/20/11 LK |
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STANDARD COMPETENCIES:
I. Identify the causes, concerns, and consequences of globalization within the Snowsport industry on regions in the world.
II. Analyze and describe social, political, legal, economic, and technological systems, which affect international snow-sports businesses.
III. Explain how basic snow-sport business practices can be translated into international business and management.
IV. Demonstrate a knowledge of international snow-sport business operations regarding strategy, structure, marketing and production.
V. Analyze research and identify different perspectives, and cultural differences, including human resource in international snow-sport business practices.
VI. Explain how exchange rate fluctuations influence the activities of international snow-sport companies.
TOPICAL OUTLINE:
I. Basics of globalization and the snow sport industry
A. Definition and types of globalization
B. Role of the multinational corporation in a global economy
II. Country and Cultural differences related to snow sports
A. Political Economy
B. National cultures
C. Implications of culture on management
III. Global Business Environment
A. Political Ideologies
B. Economic systems
C. Legal systems
D. Ethical issues
IV. Competing in the Global Snow Sport Marketplace
A. Formulate entry method strategies
B. Foreign Direct Investment
C. Regional Economic Integration
D. Identifying markets
V. Financial Environment
A. Foreign Exchange Market
B. International Monetary System
VI. International Snow Sport Business Operations
A. International Strategy Formulation
B. International Architecture
C. International Production and Information Systems
D. International Marketing
VII. Import and Export Management
A. Distribution
B. Documentation and Customs Processing
C. Fulfillment/Order processing
D. Warrantees and Service
E. Sourcing Materials
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