STANDARD COMPETENCIES:

 

 1.     Demonstrate a working knowledge of the creative economy and how creativity and visual communication come into play in industry.

 2.     Define terminology, history, and processes relevant to the creative process and the area of visual problem solving.

 3.     Develop and use skills of visual thinking to create innovative concepts and forms.

 4.     Demonstrate an understanding of the process of design, including concept development; (research, brainstorming, and ideation) and form development (sketching, diagramming, making models, maquettes, or mock-ups.)

 5.     Demonstrate leadership, professionalism, craftsmanship, and tactile skills required by the creative economy.

 6.     Produce work with a variety of media & tools, with a focus on creative solutions and innovative ideas.

 7.     Identify 2-D, 3-D, and 4D art tools used by visual artists, designers, illustrators, sculptors and new media artists.

 TOPICAL OUTLINE:

 

 I. Introduction of Creativity and Visual Thinking

 A. Creative Thinking

 1. History of creativity

 2. Terminology and Processes

 B. Creative Economy

 1. Creative workers in creative enterprises

 2. Creative workers in other industries

 C. Topics of Discussion

 1. Visual Storytelling

 2. Right Brain Aptitudes

 3. Systems Thinking

 4. Design Principles

 5. Form vs. Function

 6. Creative Leadership

 7. Collaboration

 II. Methods, Skills, and Procedures of Visual Thinking

 A. Concept Development

 1. Research and conceptualizing

 2. Visual thumbnail ideation

 B. Form Development

 1. Rough sketches

 2. Refined sketches or comps

 3. Maquettes or mock-ups of visual solution

 4. Comprehensive visual plan

 C. Finish Execution

 1. Progress critiques

 2. Troubleshooting

 III. Presentation

 A. Classroom presentation

 B. Client presentation

 IV. Critique