STANDARD COMPETENCIES:

 

 I.      Understands the principles of design as they pertain to nonnewspaper publications

 II.     Understands the production process for various publications

 III.    Understands the relationship between copy and graphics

 IV.     Identifies principles of typography in the production process

 V.      Develops a stylesheet for  nonnewspaper publications

 VI.     Creates a readership survey

 VII.    Understands the relationship between writers, editors, photographers, desktop publishers, and printers

 VIII.   Understands budget challenges

 IX.     Determines a need or marketability for a nonnewspaper publication

 X       Understands principles of an effective newsletter

 XI.     Understands the advantages, disadvantages of illustrations, photography or graphics

 TOPICAL OUTLINE:

 

 I.      Elements of writing for a non-newspaper publication

 II.     The planning stage for non-newspaper publications

 III.    Designing your publication

 IV.     Production process

 V.      From beginning to end ¿ the evaluation process