| Searching Current Courses For Summer 2015 |
|
Course: |
BUS 120
|
|
Title: | Introduction to E-Commerce |
|
Long Title: | |
|
Course Description: | Provides an introduction to electronic commerce; the business trend of the future. Covers definition of e-commerce, technology and software requirements, security issues, electronic payment and marketing strategies. Focuses on what to expect when creating a dot com as well as the business-to-business use of e-commerce. |
|
Min Credit: | 3 |
|
Max Credit: | |
STANDARD COMPETENCIES:
1. Distinguish between electronic commerce and traditional commerce
2. Compare B2B with B2C e-commerce
3. Describe the general structure of the network of networks supporting the Internet and electronic commerce
4. Understand the role of advertising and marketing in e-businesses
5. Explain broker based services and how they are performed online
6. Explain the advantages of e-commerce for B2B business processes
7. Discuss the hardware requirements of typical web server software packages
8. List the basic functions that electronic commerce software packages should provide
9. Explain computer and e-commerce security threats
10. Discuss what security measures can reduce or eliminate intellectual property theft
11. Explain methods to collect payments in B2B and B2C
12. Describe how to establish a business presence on the web
13. Discuss the laws governing electronic commerce
TOPICAL OUTLINE:
I. What is e-commerce's background, history
II. Marketing an e-business
III. Advertising and promotion
IV. Broker-based services
V. B2B and B2C
VI. Reorganizing business processes for e-commerce
VII. Technology needs
VIII. Web site management
IX. Shopping cart technology
X Legal and ethical issues
XI. Copyright and trademarks
XII. International e-commerce
XIII. Careers
XIV. Online business plans
|
Arapahoe Community College |
ACC |
|
Colorado Community College Sys |
CCCS |
|
Colorado Northwestern CC |
CNCC |
|
Front Range Community College |
FRCC |
|
Lamar Community College |
LCC |
|
Morgan Community College |
MCC |
|
Northeastern Junior College |
NJC |
|
Otero College |
OJC |
|
Pueblo Community College |
PCC |
|
Pikes Peak State College |
PPCC |
|
Red Rocks Community College |
RRCC |
|
Trinidad State College |
TSJC |
Skip to top of page